Pro: what insiders know

The bonus track for people who already know the craft: catalog mechanics, search-query data, the full advertising stack, variations, price and promotion logic, FBA fees, reimbursements, inbound logistics, account health, brand protection, defending attacks, Q4 planning — and the fault tree for when the numbers drop.

Start with lesson 1 Final quiz

This bonus track unlocks later

The pro track assumes the other three and repeats nothing from them. It opens once you have completed all three in full — every lesson quiz at 80 % or better, and every final quiz passed.

Your way in:

Not logged in? Your progress only counts with a free account.

Back to the tracks Log in

Your progress0 / 13

Lesson 1
The catalog under the hood: why your edit keeps reverting
A listing is not a document but a record with several contributors — understand that and you never lose a title again. ~12 Min.✓→ Lesson 2
Reading search query data: the funnel per keyword
Impressions, clicks, cart adds, purchases — per search term. The gaps between the stages tell you what to fix. ~12 Min.✓→ Lesson 3
The full advertising stack: formats, audiences, attribution
Sponsored Products is one tool, not the toolbox. Understand the other formats and you buy reach deliberately instead of expensively. ~13 Min.✓→ Lesson 4
Variations: themes, the review rule and the abuse line
Variations are not a reach trick but a statement about sameness — and since 2026 Amazon has a say in it. free account~12 Min.✓→ Lesson 5
Price and promotion mechanics: discount types, reference prices, elasticity
A discount is not a marketing decision but a calculation — and it fails more often than it works. free account~13 Min.✓→ Lesson 6
The 2026 FBA fee map and the capacity question
Most people calculate two fees. There are six families — and the four forgotten ones eat the margin. free account~13 Min.✓→ Lesson 7
Reimbursements and fee forensics: the money Amazon owes you
Every FBA account loses money to errors nobody reports — because nobody looks. free account~12 Min.✓→ Lesson 8
Inbound depths: shipment splits, bulk storage and multi-channel
How you send in decides cents per unit — on every unit, forever. free account~12 Min.✓→ Lesson 9
Account health, suspensions and the plan of action
A suspended account is not bad luck, it is the end of a chain. This lesson shows every link. free account~13 Min.✓→ Lesson 10
The brand protection arsenal: tiers, evidence and the liability line
A complaint is not a button but a legal statement. Miss that and you are liable for it. free account~12 Min.✓→ Lesson 11
Defending attacks: sabotage, abuse and what actually works
Not every collapse is your own mistake. Some are deliberate — and you spot those by their pattern. free account~13 Min.✓→ Lesson 12
Q4 and seasonality: the annual plan professionals calculate backwards
Nobody wins Q4 in December. The decisions are made in summer — and paid for in January. free account~12 Min.✓→ Lesson 13
The pro fault tree: when the numbers drop
Every drop has a cause. Finding it is not a matter of experience but of order. free account~13 Min.✓→

🎓 Final quiz: certificate “Amazon Pro” + 100 free credits

Finished the lessons? Pass the final quiz (80 %) and you'll get your shareable certificate — plus 100 free Listimo credits, once per track.

Take the final quiz

Enes Kurt

Amazon seller for over ten years · founder of Listimo

Everything in this academy comes from day-to-day selling practice — the same playbook behind Listimo, the tool that turns product photos into complete Amazon listings.